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For Immediate Release

MAGELLAN’S DURABLE TRX TRAIL AND STREET NAVIGATORS TAKE CENTER STAGE AT 2017 OFF-ROAD EXPO

Top-of-the-line TRX7 CS will be showcased in 'Eleanor’s Big Brother,' a fan-favorite custom 1975 Bronco featured by Edelbrock Performance

28 September, 2017 – San Dimas, Calif. – Magellan®, a leader in GPS navigation, announced today they would be demonstrating its ruggedized line of TRX Trail & Street navigators purpose-built for off-road and powersports enthusiasts at the Off-Road Expo in Pomona, California Sept. 30 – Oct. 1, 2017. Both of Magellan’s advanced off-road systems will take the spotlight at the world-famous Off-Road Expo at the Magellan booth (#4160) and at the Rugged Radios booth (#4618). The company is also announcing new opening price points for its premium TRX7 products to $499 MSRP, making them accessible to all levels of vehicle enthusiasts.

Magellan's TRX7 navigator will also be showcased in "Eleanor’s Big Brother," a stunning modified 1975 Ford Bronco, showcased at the event by Edelbrock Performance. "I selected the TRX7 CS as the navigation solution for my Bronco because I know the importance of pinpoint accuracy when tackling difficult terrain features," said Mike Caudill, Bronco owner and off-road expert. "There are a lot of challenging trails out there, so having access to incredibly accurate maps, trails, terrain features and other data is critical to successfully completing a trail run. Additionally, having an on-board camera really enhances my ability to document these adventures for easy sharing on TRXTrailhead.com and all of my social network sites. The TRX7 is truly the best navigation device for any type of off-road enthusiast."

Intelligent, Intuitive, Social. Superior Off-Road Navigation with Camera to Capture the Action.

  • The TRX7 CS, Magellan’s intelligent navigation and HD camera system, allows drivers of every level to navigate farther off the beaten path with confidence and no need for cell reception.
  • While navigating, drivers can track their runs within the system for later sharing – as well as record vibrant videos and photos with the CS’s built-in high definition camera. Sharing those moments are even easier with www.TRXTrailhead.com and its ability to allow users to upload and share completed tracks with photos with other Trailhead users, and through social media using integrated support for today’s top social platforms
  • All TRX7s are pre-loaded with a high resolution topographical map of the United States and Canada and more than 117,000 OHV trails within the continental U.S. (Sourced from the U.S. Forest Service, Bureau of Land Management, State Parks and others)
  • Navigating challenging terrain is now just as easy as navigating city streets with turn-by-turn directions, detailed topography, 3D terrain view, satellite imagery, and other critical data
  • A 5MP high-definition camera on the TRX7 CS is capable of one-touch standard or panoramic photos and video recording with geo tagging

"The Magellan TRX7 line is truly engineered with the very specific needs, challenges and future possibilities of current off-roaders in mind," Steve von Seggern, director of marketing for Magellan GPS's Off-Highway Vehicle Division. "But the power of such an intelligent system really benefits people who are purchasing four-wheel drive trucks, SUVs and UTVs. A TRX7 or TRX7 CS gives them the confidence to take on thousands of pre-loaded, approved trails with peace of mind knowing that they can navigate from their driveways, through some of the most impressive trails and back – without mobile phone reception, track those runs then share their new conquests across their own social media pages. Whether someone's new to off-roading or a veteran, it's all about a rich experience. And our pricing makes that experience accessible to everyone."

Additional TRX7 Line Features

  • Turn-by-turn directions with voice guidance
  • Bright, 7-inch, high-resolution touch screen
  • Lifetime free map and software updates
  • Shock resistant and IP67 dust and waterproof
  • Android and iOS companion app for planning and reviewing trails

Magellan's TRX7 and TRX7 CS will both be on sale at the Off-Road Expo, and are also available at www.MagellanGPS.com and at numerous online retailers and off-road shops. The retail price for the TRX7 CS is $549.99, while the base TRX7 is listed with a retail price of $499.99.

For more information, please contact Magellan's public relations team at media@magellangps.com or 310-374-6177.

About Magellan

Magellan is a global pioneer in portable GPS technology and specialty navigation systems – having ignited the consumer electronics world since 1986 with more than 200 key patents in GPS technology. As the creator of the award-winning Magellan RoadMate®, and Maestro™ series portable car navigation products, as well as the Magellan Triton® and eXplorist® outdoor handheld navigation devices, the San Dimas, Calif.-based company has been known for its immense impact on the larger automotive, RV, commercial, outdoor, fitness and mobile worlds. Continuing its spirit of innovation, Magellan is developing new cloud-based technologies, OEM and B-to-B solutions to meet the changing needs of today's consumers. Visit www.magellangps.com and follow Magellan on Facebook, Twitter and YouTube. #ExploreForward