Magellan to Demo its eXplorist TRX7 Off-Road Navigator at Overland Expo West 2016
Ruggedized Cloud-Connected Device to be Demonstrated Inside Customized Rock Solid Offroad Performance Vehicle at Magellan Booth
– Santa Clara – Magellan will be showcasing its off-road vehicle navigation solution, the eXplorist TRX7, for the 4x4 vehicle consumer market at Overland Expo West 2016 in Flagstaff, AZ from May 20 - 22. Designed specifically for the off-roading enthusiast, this OHV navigation solution delivers detailed 3D maps, over 44,000 vehicle trails and community generated tracks, improved driver safety and a superior user experience, all at an exceptional value right out of the box.
The TRX7, along with a fully customized off-road vehicle brought by the Rock Solid Offroad Performance team, will be displayed in the Magellan Booth, #96.
Overland Expo is the largest gathering in North America of expedition equipment manufacturers and enthusiasts with the sole purpose of learning and sharing about this growing activity and market. During the weekend over 7,000 people from around the globe will arrive at Mormon Lake Lodge, a rustic western-themed venue 20 miles south of Flagstaff. The Arizona Trail crosses the ranch, and there are hundreds of miles of hiking and riding trails surrounding the venue.
"Overlanding is exploring the world by self-reliant means, where the journey is the purpose," commented Sam Muscariello, director of product marketing at Magellan. "Our TRX7 navigator allows off-roaders to explore the world with peace of mind knowing Magellan is there to guide them. Plus, with its One-Touch Backtrack feature, overlanders can easily navigate back to the beginning of trail rides or to camp sites."
As part of its purpose for attending Overland Expo, Rock Solid Offroad Performance and 4X4 S-Pod will be making their official announcement of the first ever Sea to SEMA ride. The 3-day off-road trek begins in San Diego, CA and ends in Las Vegas, NV at SEMA 2016 using a route that any capable vehicle can take so that consumers can make the journey anytime. Magellan will be participating in the ride and providing off-road navigation via its TRX7. The two vehicles will drive directly into a booth at SEMA hot off the trail.
"We couldn't be more excited to be here at Overland Expo. With such a large group of off-road enthusiasts, it is the perfect location to announce our Sea to SEMA ride," said Mike Francis owner of RSO Performance. "Not only does the ride present major opportunities for co-branding and partnership building within the industry, it shows consumers that the aftermarket products seen at SEMA can be used by anyone in real life situations. And, Friday May 20th at 12:00pm, our partner 4X4 S-Pod will be in the booth to install one of their 8 circuit SE source units with touch screen control."
Being showcased at the event, the TRX7 is the ultimate off-road navigator. It features a 7" high-resolution touchscreen protected by a ruggedized IP67 shock-resistant casing, includes a genuine RAM mount (depending on model), hi-res (to 10 meters) 3D and 2D topo base map views, and easy to use interface for following trails, recording tracks, and marking waypoints. Crowd-sourced tracks provide a constantly updating library, allowing users to plan adventures, add pictures and comments to trails, and share with other off-roaders. The device also comes preloaded with over 44,000 designated OHV trails, making it the most comprehensive and purpose-built GPS navigator available for off-road enthusiasts.
About Overland Expo
Overland Expo is an annual event, founded in Arizona in 2009, that brings together overlanding enthusiasts and the rapidly growing industry that serves them. This three-day weekend is designed to educate and inspire people to get out and explore their world—there are hundreds of session-hours of classes, workshops, and roundtable programs for four-wheel-drive and adventure motorcycle enthusiasts; a large trade exposition with exhibitors, vendors, authors, and filmmakers; and evening inspirational programs and music.
About RSO Performance
Rock Solid Off Road, also known as RSO Performance, has been building custom Toyota FJ40's, Jeeps and various other off road vehicles since 1999. We specialize in overland vehicles, restorations, and overhauls for our customers. We have partnered with some of the best aftermarket and performance companies in the industry such as Vision X Lighting, Quick Fuel Technologies, Energy Suspension, Gator Wraps, PRP Seats and more. If you can dream it, Mike Francis and the guys at RSO performance can build it!
Headquartered in Santa Clara, CA, MiTAC Digital Corporation, manufacturer of the Magellan (www.magellangps.com) brand of portable GPS navigation devices, is a wholly-owned subsidiary of MiTAC International Corporation. Magellan, the industry leader for innovative GPS navigation devices since 1986, globally markets award-winning products in multiple categories including auto, RV, commercial, outdoor, fitness and mobile. Continuing its spirit of innovation, Magellan is developing new cloud-based technologies, OEM and B-to-B solutions to meet the changing needs of today's consumers. Follow Magellan on Facebook, Twitter and YouTube.