Magellan® Teams with ReSource Group Canada to Expand Presence in Canada
GPS Market in Canada Expected to Gross Nearly $260M in 2008
Toronto, Ontario (June 24, 2008) Magellan, the fastest-growing GPS brand in the world, today announced it has teamed with ReSource Group Canada, a sales and marketing firm, to strengthen and expand sales support to retailers and distributors across Canada.
Portable auto navigation continues to experience incredible growth and Magellan recognizes the need to expand our presence in Canada. We are committed to the growing Canadian market and have selected ReSource Group Canada as our partner due to its extensive knowledge of the retail market and established relationships,said Chris Jensen, Magellan's director of sales for Canada. The sales team is focused on service and account management, which is crucial for our continued success in this important market.
According to Canalys, more than 80,000 PNDs shipped last quarter in Canada. Magellan and ReSource Group Canada plan to substantially enhance Magellan's nearly 37 percent market share by building strategic partnerships with quality retailers and placing a heightened emphasis on channel management. We are excited to join forces with one of the leading GPS companies in the world,said Claus Lenk, president and founder of ReSource Group Canada. We are impressed by Magellan's cutting-edge products and its commitment to the Canadian market. We are confident that our sales teams across Canada will provide the service and support needed to manage Magellan's sales growth in this market. For more information, please visit www.magellangps.com or www.resourcegroupcanada.com.
Contact ReSource Group Canada at 1-800-880-6191; or e-mail firstname.lastname@example.org.
About Magellan Magellan allows people to travel, work and play their way with leading portable navigation and positioning solutions across multiple consumer and business-to-business markets. Recognized as an industry innovator, the company is the creator of the award-winning Magellan RoadMate® series portable car navigation systems, MaestroTM, CrossoverGPSTM, the Magellan TritonTM outdoor handheld navigation devices, the Hertz® NeverLost® car navigation system and ProMarkTM, the best-selling single frequency GPS survey product line on the market. Magellan is privately held and headquartered in Santa Clara, Calif. For more information on Magellan, visit http://www.magellangps.com.