News and Events

For Immediate Release

Detective Work Is All Fun And Games In Second Annual Magellan GPS Geocaching Contest


"Cache Her If You Can" GPS Adventure Offers Family Fun and Big Rewards This Summer

Santa Clara, Calif.   (June 24, 2004)



Begin the game...
Throughout the summer, thousands of friends and families in America will enjoy fun and adventure in the great outdoors - hot on the trail of a fictitious criminal mastermind and searching for secret locations where treasures await. The Magellan® "Cache Her If You Can" GPS Adventure is a geocaching game that sends amateur crime-solvers on a weekly quest for clues in 30 cities across the U.S., competing for grand prizes.

Found exclusively at www.magellangps.com, "Cache Her If You Can" is the second annual web-based contest hosted by Thales, global provider of Magellan GPS consumer products. Running from June 24 to September 1, 2004, the game showcases geocaching as an ideal outdoor recreation activity for people of all ages.

"We were delighted by the excitement that thousands of people expressed during our 2003 treasure hunt, so we decided to do it again but with a detective-story twist," said Karen Carbonnet, vice president of Corporate Communications for Thales' navigation business. "Our geocaching adventure offers something for everyone, and is the perfect activity to encourage kids, parents and friends to grab their Magellan GPS receivers, get out of the house and enjoy some family fun and adventure while taking in the natural beauty of the great outdoors."

The Magellan "Cache Her If You Can" GPS Adventure also sets the stage for the introduction of Thales' new Magellan eXploristTM 100, eXplorist 200 and eXplorist 300: compact, vibrantly colored GPS receivers that deliver more advanced features, more powerful performance and more value. Priced affordably at $99, $149 and $199 respectively, retailers are calling the eXplorist series the ideal choice for geocachers.

About the Game
In the contest's fictional storyline, the "Magellan Detective Agency" enlists the contestants as agents to assist in foiling the sinister plans of the notorious "Stella DeCache" and her devious henchmen of "Organization X" before they are able to disrupt the game of geocaching.

To play, and be eligible to win, participants will need to have access to a GPS receiver and register at www.magellangps.com where, each week, the Magellan Detective Agency will post a series of clues. With this evidence, contest agents will use their investigative instincts to narrow down the possible locations where they'll carry out their next mission.

The final clue for each mission will provide the exact latitude and longitude coordinates for contestants to enter in their GPS receivers so they can use it to guide them to a secret "cache," a black, briefcase-like container hidden above ground on public property, like a park or forest. The first person to find the cache case and the top-secret reward document inside wins a grand prize plus some of the cool items they find in the cache container.

Grand prizes vary from cache to cache and may include trips, outdoor adventure products or vehicle navigation gear packages sponsored by Thales and other leading outdoor gear manufacturers, service providers, retailers and publications, including: Tecnica, Princeton Tec, Nalgene, Camping World, Gregory Mountain, Woodall's, the Good Sam Club and Trailer Life Directories, plus Camping Life, Trailer Life, ATV Sport, Rider, and Trailer Boats and Snow Goer Magazines. For complete details on game rules and prizes, see the official game website at www.magellangps.com.

About Thales' navigation business
Thales' navigation business unit develops and manufactures world leading positioning, navigation and guidance equipment. It markets its Magellan brand GPS solutions in the consumer electronics, recreation, and automotive markets, and its GPS and GNSS professional products in the survey, GIS/Mapping, and OEM markets. Key innovations include the first U.S. commercial hand-held GPS receiver for positioning and navigation, and the first handheld GPS with industry standard Secure Digital Memory Card capabilities. Thales' navigation business unit is headquartered in Santa Clara, CA and has worldwide operations.

For more information, visit http://www.thalesnavigation.com.


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© 2004 Thales SA. All rights reserved. Magellan and eXplorist are trademarks of Thales.

Editors note: For hi-res digital images please visit www.magellangps.com.